Whole Foods and Living Social Do A Daily Deal

Posted in Uncategorized on September 19, 2011 by bentneck

It is interesting to see when a large, national company implements a daily deal. Unilever teamed up with a grocer and Groupon to do an ice cream deal a month or so ago. Whole Foods teamed up with LivingSocial to do a $20 of food for $10 deal last week. What would be interesting is to be able to see and quantify the results for the retailer. To see more on the Whole Foods & Living Social deal check it out.

Walmart Buys OneRiot

Posted in Uncategorized on September 19, 2011 by bentneck

@WalmartLabs goes with OneRiot for mobile ads targeting. Read more here.

Augmented Reality Impact On Consumer Buying Behavior

Posted in Uncategorized on September 12, 2011 by bentneck

Here is more news regarding Augmented Reality. It was a small study (only 200 customers) but the results show the AR advertisement being more beneficial than a typical 2d advertisement. Check it out.

Social Commerce

Posted in Uncategorized on September 9, 2011 by bentneck

Here is a good article/introduction to Social Commerce.

Social Media + eCommerce = Social Commerce

Check it out.

Lowes Implementing iPhone Customer Service System

Posted in Uncategorized on September 9, 2011 by bentneck

Lowes plans to have 25 iPhones per store to use for checking inventory, reviewing manuals, and checking/cashing out customers. Read more here.

@WalmartLabs

Posted in Uncategorized on September 8, 2011 by bentneck

There are high expectations and a lot of interest around the output of @WalmartLabs. To this point it has been relatively quiet as there has not been a lot shared. Here is some recent news on their focus, efforts, and some holiday/end of year expectations.

Augmented Reality – “Invisible Popup Store”

Posted in Uncategorized on September 7, 2011 by bentneck

The digital world continues to become more and more accessible to the real world, via real-world hyperlinks in QR codes and Augmented Reality, for a couple of examples. I have posted a few times regarding Augmented Reality. Here is a video with an example involving an “invisible popup store” in CA and NY where people can shop for airwalk shoes. Check it out.